A partnership among The Canadian Medical Association (CMA) and the Canadian Pharmacists Association (CPhA) and Canada’s Research Based Pharmaceutical Companies (Rx&D) has produced a program to raise awareness and educate patients through the publication of Knowledge is the best medicine. The aim is to promote safe and appropriate medication use among Canadians.

• Mr. Ronnie Miller, Chairman of the Board of Rx&D, President and CEO of Roche Canada